26 June, 2013: The attractive interiors of Hegertovy Cihelny, together with the even more attractive view to Charles Bridge, welcome business partners of Nomura Group (one of the key players in the world financial markets). During the event, the attendants had the chance to taste interesting Czech beers from micro and regional breweries at our beer bar. It was a pleasant moment on an otherwise torrid day. A picture gallery of the event can be found here:
3 June, 2013: June’s floods fortunately didn’t affect the Maximus Hotel by the Brno dam, and nothing prevented an evening with a tasting of foreign beers that took place during an event organised by HP. Attendants could get a lot of interesting information about beer in general, and, especially, taste some. Samples came mainly from Belgium, Germany, Holland, Scotland and the USA, and convinced the participants of their quality, not only thanks to their strength, but also thanks to their flavours and aromas, unusual in some cases for Czech consumers.
What a symbolic coincidence – our moderated beer tasting took place in the premises of Tabor Castle and its former brewery (now the Wellness Hotel Dvorak). Actually it was in the lager beer maturing cellar converted now to the restaurant. This time it was the Hewlett-Packard employees and their partners who could test their expertise in the recognition of top brands of beers. There were available such rare vintages as Gruut Amber Ale or Lambic Gueuze of Lindemans, as well as the heavy ones of Bush Ambreé versus the Czech X-33 of U Medvidku or the archived Cuveé de Chateau of 2001 produce. These could be compared with another beer on a record of consumerism: that one whose publicity is most deceitful to the consumers.
Describing details cannot match the authentic participation in the event. Sampling our beer archives is a bit of learning too: what is the real beer, how demanding it is to prepare its top brands and when to select a particular beer. Experiencing the beer can become a cultural event and a competition, too. The blind sampling quiz brought some surprising winners whose reward was a free treatment in local beer spas. That is also a unique experience. The photo gallery of the event is available HERE.